Overview
Project Duration: November 2022 - March 2023
My roles: Brand Designer, UX Researcher, UI Designer, Website Developer
Problem and Goals: The client does not have any brand identifiers (logo, color palette, typography, or website). In addition to designing a logo and creating a style guide, this project involves researching, designing, and building a corresponding website.
Logo Development
Conception to final product
Brand + UI Style Guide
A snapshot of the branding, color palette, typography, and UI components that went into developing this brand and website.
Website Design
The client requested a simple website they could point potential new clients to for an overview of their work. After completing a competitor analysis, conducting stakeholder interviews, designing the logo and brand identity, and creating the sitemap, I designed this five page website with the primary audience being new clients and community partners.
